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An eCommerce SEO Strategy your Customers Will Buy.

IMPRESS ME!

 

eCommerce is on the Rise. Are You?

eCommerce is on the Rise. Are You?

Last year, the Australian eCommerce B2C turnover increased by 39.8%. With more and more people having instant access to online retailers and completing purchases with a few taps, sales are shooting up.

The question is, can your business keep up?

Your eCommerce is nothing without the SEO to back it up. You wouldn’t fill a retail store with beautiful products, border up the windows and expect people to buy your things. Because that doesn’t make any sense!

The same is true for the online world. Get yourself an eCommerce SEO company that knows how to make your products more visible than ever before, so you can guarantee to rank higher than the competition.

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eCommerce SEO Best Practices for Off-the-scale Results

eCommerce SEO Best Practices for Off-the-scale Results

There’s no point in taking a half-baked stab at your eCommerce SEO strategy. You need facts, figures and 1000% commitment to the cause.

You don’t have to do it alone. Find yourself an eCommerce SEO specialist like Impress!ve that can implement the best practices and have your business achieving sky-high results.

How do we do it?

Part 1: Research

You don’t have to be the best eCommerce search engine optimisation company to know that any good marketing starts with research. (Though, for the record, we think we are the best.)

This combines keyword research and competitor research. It’s all about being well-prepared to optimise your page in the correct way. If you target the wrong phrases, you could be wasting dollars on keywords that generate low-quality traffic and don’t drive conversions.

Understanding what your competitors are doing well, and what they’re doing badly, can also help drive your approach.

Part 2: Identifying Current Problems

Fine-comb your site to identify any problems you should fix up. The auditing stage includes the location of site errors, monitoring website speed and functionality, and putting together an action plan to effectively fix the problems.

Remember: If your site takes more than 3 seconds to load, fix it! 40% of visitors will give up and leave after this time. eCommerce SEO best practices dictate maintaining a simple page for better performance.

Part 3: On-page Optimisation

Take action within your site to make it rank. On-page optimisation is just as important as off-page SEO, and if you don’t give it your full force, you’re ignoring bunches and bunches of low-hanging fruit.

You can follow an online eCommerce SEO guide to try and tackle this, or you can pass the responsibilities onto us. We have some of Melbourne’s best SEO specialists in-house.

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Let’s Break it Down Some More

Let’s Break it Down Some More

Just because we love statistics.

A study by Ignite Visibility found that position 1 of Google SERPs gets 20.5% of click-through rates. This decreases all the way to 13.32% for position 2 and continues to drop drastically from there. Australia’s online population is at an all-time high of 16.6 million. Out of this group, 12.6 million made an online purchase in 2015.

That’s why you need eCommerce SEO for Melbourne and other Australian businesses that are ready to climb the ranks.

If you’re not implementing an organic strategy, you’re losing out on clicks, brand impressions and sales. Unleashing an eCommerce SEO service onto your website is like a magnet for customers.

The best part of it all? We’re focusing on long-term achievements, not quick wins that cost a fortune.

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Tailor-made eCommerce SEO Packages

Tailor-made eCommerce SEO Packages

It’s not enough for modern commerce businesses to be online, they need a customised and focused search engine optimisation plan.

Impress!ve’s dedicated team provides world-class eCommerce SEO in Melbourne. Companies all across Australia that want to be more visible, want sales and want to see success for their store should apply NOW to work with Impress!ve and achieve those goals.

There’s no cutting corners. Just pure, organic SEO that’s designed to drive qualified traffic and get your products in that online shopping cart. Our eCommerce SEO packages are created to match perfectly with your unique business and tailored to your objectives.

Combine eCommerce SEO services with PPC and Google Shopping services to only pay for the clicks that get you sales and push your product in front of the right eyes.

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Target consumers with agile advertising & complex technologies

Target consumers with agile advertising & complex technologies

The tools we use may be complex, but our focus is simple. It’s delivering real results that accelerate the growth of your business and boost your revenue.

As experts across multiple digital marketing channels, leading businesses across Australia trust us to deliver cross-channel campaigns that yield the highest possible returns. By embracing customer insights, multi-variate testing and ad sequencing, our clients get a data-driven eCommerce strategy that scales as they do.

Book your free strategy session with a senior strategist at Impressive to find out how we could make your organisation one of the most competitive in its space.

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Tailored eCommerce services, made for sales

Whatever platform your online store is built on, we use proven innovation to optimise your store and boost sales and revenue. Our specific knowledge of each platform delivers the competitive advantage you need in a congested online marketplace.

eCommerce SEO
eCommerce SEO

An integrated optimisation strategy that includes best-in-class content, keyword research and technical SEO.

Shopify SEO
Shopify SEO

Optimise your Shopify store to increase your visibility in search engines and attract consumers searching for your products.

Magento SEO
Magento SEO

Increase your revenue and AOV by taking advantage of our Magento SEO knowledge, to grow your organisation with us.

WooCommerce SEO
WooCommerce SEO

Boost rankings on search engines and online marketplaces, so your WooCommerce store is easier to find and your products are easier to sell.

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LET'S GET STARTED

BOOK A FREE STRATEGY SESSION FOR…

01 AUDIT & ANALYSIS

Our digital strategists examine your digital presence and that of your competitors, to pinpoint what’s needed to strengthen your visibility and credibility.

02 CUSTOM GROWTH PLAN

We build a tailored growth strategy that discusses how we plan to scale your eCommerce marketing.

03 ROI PROJECTIONS

We’ll predict the costs and return-on-investment you can expect from a partnership with Impressive.