How much do social media marketing services cost in Australia?

Costs depend on the number of platforms, content volume and whether paid advertising is included. Our performance-based fee model means management costs scale with results.

Which social media platforms should my business be on?

It depends on your audience and objectives. Most Australian businesses benefit from Meta (Facebook and Instagram) as a foundation. B2B brands add LinkedIn. Younger audiences require TikTok. We recommend platforms based on where your audience converts, not where everyone else posts.

Do you handle both organic and paid social?

Yes. We manage organic content creation, community management and paid advertising under one strategy. Running both together prevents messaging conflicts and ensures organic content feeds paid performance.

How long before social media marketing shows results?

Paid campaigns typically generate meaningful data within 14 to 30 days. Organic growth and brand presence compound over 3 to 6 months. The strongest results come from sustained, consistent investment across both.

Do you create all the content?

Yes. We produce static, video, Reels, carousel and story content designed for each platform. If your brand has existing assets or a creative team, we collaborate and adapt rather than starting from scratch.

Can you manage social media alongside my other paid channels?

Yes. Our social media management agency in Australia connects social campaigns with Google Ads, SEO, CRM and creative under one strategy. Cross-channel coordination strengthens attribution and prevents wasted spend.

How do you measure social media ROI?

We track reach, engagement, traffic, leads and revenue. Monthly reports connect social activity to the business outcomes that matter. We cut vanity metrics that don’t inform decisions.

Do you manage influencer partnerships?

Yes. We identify and manage creator partnerships aligned to your brand and audience. Creator content runs as organic posts, paid amplification or both depending on the objective.

Social Media Agency Melbourne | Award-Winning Social Marketing

Our Social Media Marketing Services

Social Media Strategy

We research your audience, audit your current social presence, analyse competitor activity and define a strategy with clear objectives, content pillars and KPIs. Strategy drives content, not the other way around.

Paid Social Advertising

We manage paid campaigns across Facebook and Instagram, TikTok, LinkedIn and YouTube. Each platform has its own creative requirements, targeting logic and attribution model. We optimise for all of them.

Content Creation

We produce social content across static, video, carousel and Reels formats. Every asset follows platform-specific best practices for dimensions, hook structure and engagement patterns. We write and design for the platform, not for a generic social calendar.

Community Management

We monitor and respond across your social profiles. Comments, DMs and brand mentions get timely, on-brand responses that maintain trust and keep conversations productive.

Influencer and Creator Partnerships

We identify and manage creator partnerships that align with your brand and reach your target audience. Creator content earns engagement that branded content alone often cannot.

Reporting and Analytics

We deliver clear monthly reports connecting social activity to business outcomes. Reach, engagement, traffic, leads and revenue. We track what matters and cut the metrics that don’t inform decisions.

Why Social Media Marketing
Still Matters in 2026

- Over 80% of Australian adults use at least one social platform monthly. Meta reaches 17 million. TikTok has 8.5 million. LinkedIn has 13 million. YouTube reaches over 80% of adults. Your audience is active on social. The question is whether your brand shows up when they’re ready to engage.
- Users discover products through Reels and TikTok. They validate purchases through Reddit and community discussion. They research B2B solutions through LinkedIn. Social media influences the buying journey across every stage, from awareness through to final decision.
- Organic social creates brand presence. Paid social amplifies reach and drives conversions. Running both under one strategy prevents messaging conflicts and ensures your organic content feeds paid performance.
- Google AI Overviews and ChatGPT increasingly reference social media content in generated responses. Brands with consistent, high-quality social presence earn visibility across AI search platforms as well as traditional feeds. Social media marketing now feeds AI SEO performance.

Social Media Platforms
We Manage

Facebook

We run organic content and paid campaigns across Facebook’s full ecosystem. Feed, Stories, Reels, Marketplace and Messenger.

Learn More

Instagram

We build thumb-stopping organic and paid campaigns across Feed, Stories, Reels and Explore to reach audiences where they scroll.

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TikTok

We produce native-style content and manage paid campaigns targeting younger, mobile-first audiences.

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We manage organic content and paid campaigns for B2B brands targeting professionals by job title, seniority, industry and company size.

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YouTube

We produce and manage video content and paid campaigns across skippable, bumper, Shorts and in-feed formats.

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We run paid campaigns that reach high-intent shoppers while they plan, save and search for their next purchase.

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Snapchat

We run paid campaigns across Snap Ads, Stories, AR Lenses and Commercials targeting younger audiences in a full-screen, sound-on environment.

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We manage promoted posts and conversation ads inside the communities where your audience researches, compares and validates purchasing decisions.

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What Our Clients Say

Businesses that partner with our social media marketing agency report stronger engagement, clearer ROI and a social presence that actually contributes to revenue.

      EXCELLENT  
   Based on 134 reviews 
    
 
 
 
   
 
 
       Posted on Google  
   
   Chris Stewart 
 
 
 
 Trustindex verifies that the original source of the review is Google. We have the team at Impressive looking after our social media and Google advertising campaigns for some time now and are very happy with the results. Business is steadily improving despite some market uncertainties. Our business would not be where it is today without the work Impressive are doing for us. Gone are the days when print media is our form of advertising.
  
 
      Posted on Google  
   
   Yuli Saenz 
 
 
 
 Trustindex verifies that the original source of the review is Google. We’ve worked with Impressive for over two years, and they’ve been an excellent SEO partner. They supported us through a highly complex website migration, consolidating 11 sites into 1, while helping us maintain our existing rankings and protect organic visibility throughout the transition. Rachel has been exceptional to work with: smart, responsive, and highly proactive. The team has helped us navigate business challenges, respond to Google algorithm changes, and implement new AEO strategies to strengthen our visibility across  LLM-driven discovery / AI search platforms. What we value about Impressive is their ability to combine technical SEO expertise with forward-thinking strategy. Their work has helped put us in a stronger competitive position. I would highly recommend them to any business managing a complex migration or looking for an agency that understands both SEO fundamentals and the future of AI-driven search.
  
 
      Posted on Google  
   
   Cameron Davis 
 
 
 
 Trustindex verifies that the original source of the review is Google. We have been working with Impressive for a couple of years now and we have been seeing fantastic results thanks to their work. Their attention to detail and commitment to the quality of their work is impressive. looking forward to to continued work with Hardik and the Impressive team.
  
 
      Posted on Google  
   
   Danielle Symons 
 
 
 
 Trustindex verifies that the original source of the review is Google. They make SEO easy! great communication, easy to work with keeping us informed and taking the time to explain the complexities. Ruby is a pleasure to deal with highly recommend impressive
  
 
      Posted on Google  
   
   Dennis Papas 
 
 
 
 Trustindex verifies that the original source of the review is Google. We've partnered with Impressive for over 3 years as our SEO agency at Podium Australia, and the results have been exceptional. When we launched in AU, we were starting from zero organically and heavily reliant on paid media. Impressive built a strategic roadmap that transformed organic search into a scalable, sustainable acquisition channel. They improved our local relevance and built high-intent content that actually converts. Their team is proactive, transparent, and genuinely feels like an extension of our own. They consistently bring fresh ideas and commercial thinking to every conversation. If you're looking for an SEO partner focused on real business outcomes, I couldn't recommend Impressive more highly.
  
 
      Posted on Google  
   
   Derrick Wong 
 
 
 
 Trustindex verifies that the original source of the review is Google. Impressive Digital have been a strong partner for our whole digital marketing side of our e-commerce business. They bring clear strategy, solid execution, and consistent communication. Jason, our account manager, has been a standout — always proactive, transparent, explains things well and focused on consistency and performance. Really happy with the results and the solid relationship we have with Impressive.
  
 
      Posted on Google  
   
   Mark Lowrey 
 
 
 
 Trustindex verifies that the original source of the review is Google. Amazing team to work with. They produce great results and really quickly. Very different to other companies in the same industry .
  
 
      Posted on Google  
   
   Louise Heffernan 
 
 
 
 Trustindex verifies that the original source of the review is Google. I have been working with Impressive for over 2 years. I have found the whole team amazing - especially Ruby, her attention to detail is excellent, and she is always willing to go the extra mile and think outside the box.
  
 
      Posted on Google  
   
   Penske Australia & New Zealand 
 
 
 
 Trustindex verifies that the original source of the review is Google. We’ve been working with Impressive for over a year now after switching from another SEO agency, and the difference has been outstanding. They not only develop a strategy that truly aligns with your business goals, but they also clearly outline the steps required to achieve it. Each month, they make it easy to understand the actions you need to take and the progress being made.
  
 
  
  
 
     Verified by Trustindex  Trustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more

If We Were Just Another Social Media Agency in Australia,
We Wouldn’t Be Impressive

Performance-Based Fees

We tie our fees to a performance target we agree on together. Revenue, leads, CPA or engagement. If your numbers go up, ours follow. That keeps us focused on outcomes rather than posting frequency.

Your Strategist, Not a Content Calendar Machine

Specialists Across Every Channel

We're in Your Corner

Our Social Media
Marketing Process
in Melbourne

Audit and Discovery

We review your existing social presence, content performance, audience demographics and competitive landscape. We identify what’s working, what’s underperforming and where the biggest opportunities sit.

Strategy and Content Planning

We define objectives, map content pillars, set KPIs and create a content calendar aligned to your commercial goals and seasonal priorities.

Content Creation and Production

We produce platform-specific content across static, video, Reels, carousel and story formats. Every asset follows the creative best practices for the platform it runs on.

Publishing, Community Management and Paid Amplification

We publish content, manage community interactions and run paid campaigns to amplify top-performing organic posts and drive targeted conversions.

Reporting and Iteration

We deliver clear monthly reports connecting social activity to reach, engagement, traffic and revenue. We share what content is performing, what audiences are responding and what the next round of adjustments looks like.

Social Media Marketing Results

We deliver Paid management for brands across finance, ecommerce, healthcare and SaaS. Our case studies demonstrate structured planning, disciplined rollout and measurable commercial growth.

The Memo

+89% Sales revenue growth during BFCM

+34% Sales revenue growth in Q4

+79% Gross profit growth during BFCM

SEO
Paid

Social Media Marketing Agency

Our Social Media Marketing Services

Why Social Media Marketing Still Matters in 2026

Social Media Platforms We Manage

Facebook

Instagram

TikTok

LinkedIn

YouTube

Pinterest

Snapchat

Reddit

What Our Clients Say

If We Were Just Another Social Media Agency in Australia, We Wouldn’t Be Impressive

Performance-Based Fees

Your Strategist, Not a Content Calendar Machine

Specialists Across Every Channel

We're in Your Corner

Our Social Media Marketing Process in Melbourne

Audit and Discovery

Strategy and Content Planning

Content Creation and Production

Publishing, Community Management and Paid Amplification

Reporting and Iteration

Social Media Marketing Results

The Memo

Mattel Australia

Sydney Tools

SCANLAN THEODORE

TRAILD

Podium

Lifely

Kogan

MAAP

Kennedy

Roll’d

Billy J Boutique

Kudosity

Autobarn

digiDirect

VIKTORIA & WOODS

ZANUI

Rail Online

FRAUDWATCH

iSelect

Kookaburra Sport

KOOKAI

MODIBODI

NINE WEST

REVIEW

Rola

Synergie Skin

T2

BLUE ILLUSION

Zero Latency VR

KNOBBY

ZULU & ZEPHYR

Acer

Luxo Living

Partnering With an Award-Winning Social Media Agency in Australia

Industries That See Strong Social Media Results

Ecommerce and Retail

Beauty and Fashion

Food and Beverage

Professional Services

Health and Wellness

Education

1

2

3

4

5

0-30 days

30-60 days

60-90 days

90-180 days

180+ days

Award-winning Digital Agency

11 x CAMPAIGN FINALIST 2026

4 x CAMPAIGN WINNER 2025

Why Social Media Marketing
Still Matters in 2026

Social Media Platforms
We Manage

If We Were Just Another Social Media Agency in Australia,
We Wouldn’t Be Impressive

Our Social Media
Marketing Process
in Melbourne

Industries That See
Strong Social Media Results

Award-winning
Digital Agency

Serious About Results?
So Are We.

No matter where you are.
SOCIAL MEDIA MANAGEMENT nation-wide.